Marketing Services

Nahan is a full-service, direct marketing agency serving the needs of marketers across all industries. Our team of marketing experts bring extensive experience across the financial, insurance, cable, healthcare, retail, ecommerce, travel, and other industries. Our fully integrated solution includes strategy, test design, data and list procurement, predictive analytics, creative development, and response analysis. Every creative package that we design is optimized for print and postal efficiency.

 

Strategy

Our marketing strategists bring decades of best-practice direct marketing and cross-industry knowledge to generate exceptional results. Their omnichannel expertise across direct mail, digital marketing, and multiple media channels ensures campaigns and strategy are well integrated. Read more about our strategy expertise here.

 

Market Research

Test Design

Marketing Efficiency Appraisal

Budgeting

Segmentation

Campaign Planning

Data and Analytics

We provide a full complement of marketing data solutions, extending from analytics-driven and specialty lists to omnichannel measurement and attribution. Read more about our data services here. You can rely on us for highly responsive prospect leads generated by predictive models. These sophisticated tools are built via analytics derived from multiple data sources and elements often not found in standard data sources. By utilizing data across many different sources, we are more likely to identify additional highly predictive data elements, leading to greater response and conversion results. Experts in:

Data Analysis

List Research

Consumer List and Data Acquisition

Predictive Modeling and Analytics

Match-Back Campaign Analysis

Business-to-Business List and Data Acquisition

Creative

While our creative services team works within all marketing channels, we offer unmatched performance in direct mail. Creative is closely aligned with our production team, so we can ensure it will be efficiently and cost-effectively produced. Not only do we generate superior response, but we are able to leverage our technology to provide cost efficient packages. We offer:

Design

Format Ideation

Copywriting

Personalization

Versioning

Art Production

Media

We provide planning and buying services for both traditional and digital media buys, placing highly-responsive creative before the target audience in a cost-effective way.  The key to our success is a knowledge of the target audience, leveraging relevant messaging and proper timing, and an expert knowledge of the necessary marketing platforms to utilize, such as:

Email

Social

SEO/Paid Search

Display

DRTV

Broadcast

Out of Home

Nahan is a world-class, privately-owned, direct marketing services and print solutions company, committed to providing the best value for every project. We produce integrated marketing solutions for our clients, enabling them to successfully acquire, develop, and retain profitable customer relationships. Nahan leverages the power of omnichannel marketing strategy, creative, data, and analytics coupled with world-class production and postal strategies to closely connect your brand with your customers. See how our team of experts can deliver proven marketing strategies and award-winning marketing materials that effectively drive audience response.